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index_coverage — Has Google seen your pages? Works with zero traffic data, so it is useful from a site's first day. Returns which URLs are indexed, which wer

page_yield — Which of your pages are dead, why, and which to fix first. Splits pages into no_demand, title_not_earning and ranking_too_low, then orders t

query_match — Which queries are one step away, and which were never yours. Returns queries stuck at ranks 11-20 with real volume, queries you rank well fo

competitor_gap — Topics a real competitor ranks for and you do not. Competitors are chosen by how much of their keyword set overlaps with yours, not by raw o

keyword_volume — Search volume and difficulty for keywords you name, each with a verdict on whether this particular site can realistically reach it. The verd

backlink_profile — Referring domains, link count, domain rank and a reading of what they mean. Deliberately does not return the raw link list: a thousand rows

serp_position — For queries you name: who is on the results page, where you sit among them, and which domains are consistently above you.

account_status — Free and instant: remaining monthly budget, credit balance, when the budget resets, and which endpoints stay free. Check this before a paid